Good bags
that do good
Your purchase gives dignity
to a child in care
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Unpack the Madlug Brand
More Than
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A Bag
Buy One, Wear One, Help One
When you choose Madlug, you give dignity to a child in care. For every backpack you buy, a pack-away travel bag goes to a child in care.
Because no child should carry their life in a bin bag.
“My Madlug for commuting, because I choose to support children in care”
Join the movementJoin the
Movement
Show love without words to care experienced children and young people across the country by wearing your Madlug with pride
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Madlug
Movement
Madlug was founded in 2015 by Dave Linton. He was heartbroken when he learned that most children in care have their belongings moved in a bin bag.
In that moment, Dave set out to do something about it and came up with our ‘Buy one, Wear one, Help one’ approach. With every bag purchased, a pack-away travel bag goes to a child in care.
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